- 50% off the food bill when ordering off the a la carte menu, all day, 7 days a week, except at the Birmingham Selfridges branch, where it is available Sunday-Thursday.
- The offer is available on the breakfast menu, but cannot be used in conjunction with the Bottomless Breakfast offer.
- The offer is available on the Eds Junior menu.
- The discount is available for a maximum of 6 people per Gourmet Society card.
- The discount cannot be used in conjunction with any of the other restaurant vouchers, offers, deals and discount codes.
- The discount is unavailable on Eds Bundle Deals.
- Delivery and takeaway are excluded from the offer.
- The discount is not available on bank holidays or celebration days – including, but not limited to, Valentines Day, Mothering Sunday, Fathers Day, Christmas Eve and Christmas Day.
- There is no booking facility, although we ask you to mention to your server when being seated that you intend to use your Gourmet Society card.
-Show card upon request of the bill to claim discount.

Ideal for diners that like their meals sunny side up, Ed's American Diner serves up real American dishes in a real American Diner type setting.

A multitude of hotdog and burger options are available to choose from on an Ed's a la carte menu that promises to delight one and all.

When did eating get so serious anyway? We’re about sauce on hands & smiles on faces.